Rumble invested $17 million in Bitcoin

On March 12, 2025, video hosting platform Rumble announced the purchase of 188 Bitcoin (BTC) worth $17.1 million as part of a previously announced investment strategy. This move is aimed at protecting against inflation and strengthening ties with the crypto industry, which became a noticeable trend after Donald Trump’s victory in the US presidential election.

Rumble Bitcoin Investment Details

According to the official notice, Rumble purchased 188 BTC at an average price of about $83,626 per coin. The initiative came from the company’s CEO Chris Pawlowski, who back in November 2024, after Trump’s victory, proposed including Bitcoin in the treasury. Pawlowski has repeatedly expressed support for Trump’s policies on social media, although Rumble’s official statement did not directly mention the president.The company also hinted that it may continue to increase its Bitcoin reserves depending on market conditions. In my opinion, this demonstrates Rumble’s confidence in the long-term value of cryptocurrency as a financial risk hedge.

Connection with Trump and other projects

Rumble is actively collaborating with Trump-related projects. In particular, their cloud infrastructure supports the Truth Social social network – the president’s main public communication channel. In addition, in January 2025, Rumble entered into a service agreement with the government of El Salvador, highlighting the company’s global ambitions. Cointelegraph requested comment from Rumble but had not received a response at the time of publication.

Context and influence

Rumble became part of a growing list of companies investing in Bitcoin following the November US election. Other players include AI company Genius Group and software firm Semler Scientific. However, it’s worth noting that Rumble shares are down about 34% year-to-date, which may be due to general market volatility. I think adding Bitcoin to the balance sheet could give the company an additional boost to regain investor interest.

News highlights:

• Rumble purchased 188 BTC for $17.1 million for treasury reserves.
• The investment has become part of the strategy for protection against inflation and integration with the crypto industry.
• The company may continue purchasing Bitcoin depending on the market.
• Rumble supports Truth Social and partners with El Salvador.

Disclaimer: The information provided in this article is for informational purposes only and does not constitute investment advice. CryptoInside does not guarantee the accuracy or completeness of the information and is not responsible for any damages associated with the use of this information